Public catalog

Current until June 9, 2008

Read sample articles.

Each of these thoroughly-researched articles includes quotes from people in our database of over 400 of the nation's foremost management consultants, workplace psychologists, and employment law attorneys.

Go to the private, interactive catalog. Use your password to access a clients-only area where you can browse close to 200 business articles with nearly 400,000 words of researched text. Download articles by clicking their titles. You'll receive copy in plain text format, ready for your word processor. Don't have a password? You may obtain one by signing a retainer agreement with Phillip M. Perry. Send email or call the author at (212) 274-8694.

Keyword searching. Search by the following keywords to quickly find articles that meet your requirements: ADVERTISING; BENEFITS; COMPUTER; EMPLOYEE; FINANCE; HEALTH; INSURANCE; INTERNET; LEGAL; MANAGEMENT; MERCHANDISING; MOTIVATION; PROMOTION; RETAIL; SECURITY; SELLING; TEAM; TRADE SHOW; WEB.

5/7/2008: EMPLOYEE BENEFITS: Cut Costs, Boost Morale with Outsourcing. Employees love their benefits. Good health and life insurance, solid retirement plans, and flexible sick and family leave programs all bolster morale and keep people from jumping ship to competing employers. Your readers, though, have to pay the bills for all this. And the costs for benefits programs go far beyond the requisite monthly premiums into the realm of administration: Handling paperwork, staying up to date with federal and state laws and responding to employee inquiries all take a heavy toll on the bottom line. How can costs be reduced? One answer is to assign onerous support tasks to third parties. How to go about doing that is covered in this story.
Keywords: BENEFITS INSURANCE

3/20/2008: FAMILY BUSINESS GO-GETTERS: Creating Entrepreneurs for More Profit. Family businesses must renew their efforts to innovate in these recessionary times. Paramount to success is the ability to cultivate a culture of entrepreneurship in which all family members are encouraged to create value. Five business consultants tell just how to accomplish that in this new story.
Keywords: MOTIVATION

2/21/2008: CASH MANAGEMENT: Protecting Your Money in Changing Times. Every business needs access to ready cash for buying supplies, making payroll and paying the bills. In times of economic uncertainty, it’s more vital than ever for business owners to assure working capital is kept safe until needed. Not all investment vehicles are equally secure. In this article, consultants offer their best advice on where to park cash at a time when so many financial institutions are reeling from the crisis in the credit markets.
Keywords: FINANCE

1/22/2008: WORKERS COMP: Reduce Your Premiums by Correcting Billing Errors. Workers compensation insurance continues to hammer away at employers’ bottom lines. While there’s no way to escape the state-mandated program, it is possible to shave some dollars from the required premiums. One of the best ways is to spot and correct common errors in the billing process. On this article, insurance experts tell how.
Keywords: INSURANCE BENEFITS

12/13/2007. MERCHANT ACCOUNTS: Getting the Best Credit Card Contract. How to negotiate away onerous termination penalties, bloated transaction fees and inflated equipment costs.
Keywords: RETAIL

11/28/2007: LOCAL POLITICS: Promoting Business-Friendly Regulations. “All politics is local,” goes the familiar saying. That’s a good thing for your readers to remember as candidates for the White House run their high-profile campaigns over the coming months. While business-friendly federal policies are important, business profits are more often affected by regulations imposed on the part of city and town governments.

Your readers can take practical steps to influence local regulations. In this story lobbyists and consultants explain how to stay abreast of new issues, communicate with local politicians, and leverage the power of business organizations to make a real difference in the bottom line.
Keywords: MANAGEMENT

10/12/2007: FORECAST 2008. What lies ahead in 2008? Will your readers profit from a robust economy? Or will they encounter a challenging environment in which customers hesitate to buy, operating costs escalate and profits are elusive? To find the answers I interviewed leading economists and market observers. Their prognostications are presented in "Forecast 2008." Here are some of the questions posed to these experts: * Will the economy slow down as a result of the recent turmoil in the housing market? * What will happen with energy costs? With the unemployment rate? * What effect will a tight labor market have on manufacturing costs? On retail shoppers?
Keywords: MANAGEMENT FINANCE

9/25/2007: RULES OF THE ROAD: EMPLOYEE HANDBOOKS GIVE VITAL GUIDANCE. Employees need to know what is expected of them in terms of performance. And employers need legal protection in the form of written policies that communicate the "at will" nature of employment. Both goals are met with well-written employee handbooks. In this article, a consultant and an attorney tell how to get the job done.
Keywords: EMPLOYEE MANAGEMENT MOTIVATION

8/22/2007: "HIRING IMMIGRANTS: Navigating a Changing Legal Landscape." The labor market's tighter than ever. No wonder employers are hiring a greater number of foreign nationals. If the need for workers from other countries is at an all time high, though, so is the risk of making costly hiring mistakes. Employers must follow the law in correctly identifying individuals and certifying their authorization to work in the United States. How can your readers stay out of trouble? That question is answered by three immigration law attorneys in this article. Special: This article includes information on the "Safe Harbor" regulations introduced this month to clarify the steps employers must take during the hiring process.
Keywords: EMPLOYEE MANAGEMENT

7/11/2007: "STORE MAKEOVER: Smart Design Sparks Sales." Your readers know an attractive shopping environment can lure more shoppers and stimulate sales. Even so, in the press of business it’s all too easy to let showroom appearance slide. That’s bad: Customers may be lured away by the more contemporary and cleaner look of competing stores. Maybe it’s time for a store upgrade. But how to go about it? The most successful store redesigns concentrate on a few critical areas where retailers can get the most bang for the buck. In this article retail design experts from around the country discuss how to approach the vital elements of of lighting, color and department repositioning. They also discuss what to look for when assessing the quality of the container for the merchandising message: Customers can be stimulated or turned off by the retail environment’s ceiling, floors, walls and signage.
Keywords: RETAIL

6/20/2007: "HIGH PERFORMANCE: New Compensation Practices Motivate Workers, Fatten Profits." Employers are remaking compensation programs to reward performance, not "time in grade." The result? Motivated employees and fatter bottom lines. In this article, human resource experts tell how your readers can follow suit.
Keywords: EMPLOYEE MOTIVATION

5/17/2007: "CASHING OUT: How to Sell Your Business the Smart Way." Chances are most of your readers love running their businesses and have no intentions of selling to the highest bidder. Time and reality have a way of catching up with all of us, though, and it's inevitable that many will eventually reach the decision to put their organizations up for sale. For many such business owners the immediate questions boil down to these: "Who will buy my business?" and "How much will I get?" Here's an article that will help your readers assess the market for their businesses and find the right buyer. "CASHING OUT: How to Sell Your Business the Smart Way" includes tips from six experienced valuation experts. The topics include determining a fair price for an organization, finding expert assistance to get the job done, and even how to break the news to employees.
Keywords: FINANCE

4/4/2007: "FINDING GREAT PART TIME WORKERS: New Techniques for Landing Top Talent." For most business owners, part time workers are two-edged swords in the battle for the bottom line. On the good side, extra hands save the day when the regular staff can't cover the whole time clock. On the bad side, untested talent too often lacks the communication skills so essential to a favorable customer experience. And the risk of a bad hire is greater than ever in today's tight labor market, where the temptation it to take any warm body that shows up. Your readers, though, can increase the odds of making good hires. How? By reading the article, "Finding Great Part Time Workers: New Techniques for Landing Top Talent." Here, three experts on hiring practices tell how to ferret out the best available contingency workers and how to manage them for success.
Keywords: EMPLOYEE

2/16/2007: EMPLOYEE ASSISTANCE PROGRAMS (EAPs): Solving Workplace Performance Problems. Employees who under perform are often viewed as lacking motivation or talent. Too often, though, personal problems such as depression, alcoholism, substance abuse, and marital or family strife are the real causes. Troubled employees can turn their lives -- and their work performance-- around with the right help. But who knows what resource to call? And how can the employee take time off from work to participate in what can be expensive counseling? The answers to these questions, for many employers, lie in Employee Assistance Programs, or EAPs. Even the smallest of businesses can benefit from these organizations which pay for themselves many times over in the form of reduced absenteeism, fewer disability claims, and just plain better performance. Your readers might want to sign up with EAPs, either on their own or as part of associations. Just how to go about doing so is covered in "Employee Assistance Programs: Solving Workplace Performance Problems."
Keywords: EMPLOYEE

1/16/2007: Rx FOR A SICK WEB SITE: Try these Prescriptions for Common Ills. Creating a web site is one thing. Making sure it gets the job done is another. It's easy for businesses to make design mistakes that cause customers and prospects to click away to competing sites. The good news, though, is that many common web site ills can be cured. Experts on web design hand out prescriptions in this story.
Keywords: INTERNET WEB

12/4/2006: ARE YOU A GREAT MANAGER? Test Yourself on These 10 Personal Skills. Becoming a successful manager means more than mastering technical skills. It also requires the development of an array of personal characteristics that inspire employees and transform them into top level producers. Just how to become a "champion" manager is answered in this article by half a dozen top business experts around the country.
Keywords: MOTIVATION MANAGEMENT

Versions available for retail and non-retail business readers.

10/13/2006: FORECAST 2007.
[Version for publications serving non-retail business readers]

Most of your readers are probably wondering about the prospects for a prosperous new year. What will the business climate be like over the next 12 months? Will the economic expansion continue? What will happen with energy costs, the labor market, and housing? Will consumers hold up their end of the economic bargain? And how will all of the above affect company revenues and profits? To find answers to these questions I interviewed leading economists and market observers.

10/13/2006: RETAIL FORECAST 2007.
[Version for publications serving retail business readers]

What will the retail climate be like in the coming 12 months? Will shoppers pull back in the face of uncertain energy costs and stagnant wages? What effect will a softened housing market have on consumer spending? Will the economic expansion continue? And how will all of the above affect the ring of cash registers? To find answers to these questions I interviewed leading economists and market observers.

9/20/06: HEALTH INSURANCE SCAMS: Bogus Plans can Expose Employees to Huge Bills. Everyone wants a good deal on health insurance. Low prices, though, are not always what they seem. Often they are lures by fraudulent health insurance carriers or agents who reel in their prey, then disappear when medical bills come due. The tragic result is that employees are stuck with huge unpaid claims. Your readers can protect themselves from real financial hardship by following the advice of four experts in this article.
Keywords: HEALTH INSURANCE

8/8/2006: MATERNITY MATTERS: Creating Leave Policies that Keep Your Business Healthy. How can organizations grant the maternity leave their employees need while minimizing work place disruption? The answer to a great extent lies with careful planning and with soliciting the cooperation of the employees involved. Here are some guidelines to working things out.
Keywords: EMPLOYEE MANAGEMENT HEALTH

6/30/2006: CREDIT CHECK: The Fine Art of Offering Terms. (Version for businesses serving other businesses). Extending credit is a great way to land a new account. But will that customer pay up when the bill comes due? In this article, financial experts tell how to develop credit policies that protect your readers' profits.

6/30/2006: CREDIT CHECK: The Fine Art of Offering Terms. (New version for businesses selling services and projects to consumers). This version contains additional information from attorneys.
Keywords: FINANCE SECURITY

6/6/2006: UNDER CONTROL: Saving Employees who Abuse Alcohol and Drugs. Nearly one out of every 10 employees is battling alcohol or drug abuse. The result is a $100 billion bottom line hit each year to employers in the form of lower productivity, higher accident rates, and greater health insurance and workers compensation costs. Indeed, substance abuse accounts for some 40 percent of all workplace accidents. Here's how employers can help transform troubled workers into productive members of the organization.

4/28/2006: "HOLA AMIGOS!" How to Manage the New Hispanic Workers. Employers are hiring more people from Mexico and Central America in response to a diminished labor pool in the United States. But how can supervisors overcome the language barrier and respond productively to cultural differences? Here are the answers.
Keywords: EMPLOYEE MANAGEMENT

3/28/2006: SMART MENTORING: When Skilled Employees Share Their Knowledge, Your Business Wins. Highly trained employees have lots to offer other individuals in the workplace. Here's how to create a mentoring program that assures each individual's expertise is shared by others in the organization.
Keywords: EMPLOYEE MANAGEMENT

1/30/2006: BIRD FLU PANDEMIC: How to Protect Your Business. A looming avian flu pandemic threatens to cut your readers' revenues by 10 percent and send a third of their work force home sick for three weeks. Are your readers ready with a recovery plan? Experts tell what steps to take now.
Keywords: SECURITY

12/22/2005: FEELING AT HOME: Helping "Outsiders" Fit into Your Family Business. The alienation of non-family employees can sap the profits of any family business. In this article, workplace psychologists offer some advice on how to make "outsiders" feel like part of a productive team.
Keywords: MOTIVATION

11/28/05: PROTECTING EMPLOYEE INFORMATION: How to Avoid Lawsuits for Stolen Data. Faced with a nationwide increase in identity theft and threatened by new federal and state legislation, business owners are instituting procedures that protect their employees' social security numbers, direct deposit codes and other sensitive data. How can your own readers avoid liability for stolen information? Attorneys and security experts tell all.
Keywords: SECURITY

9/25/2005: WORKFORCE 2006: Hiring and Keeping the "A" Player. Squeezed between the need for fresh blood and the necessity of restraining expenses, today’s business owner is going after the “A” player: The individual whose performance makes a real contribution to the bottom line. Here, personnel experts tell how to structure a hiring program that returns the most bang for the buck invested.
Keywords: EMPLOYEE

Special update: 9/18/2005: READY FOR THE WORST: Prior Planning Can Speed Recovery from Disaster. Two major hurricanes have caused costly damage to businesses in Mississippi, Louisiana and Texas. Every business, though, is vulnerable to natural disasters such as fire, flood, wind storm and earthquake. Your readers can improve their odds of survival in such emergencies if they have created disaster recovery plans. Four experts tell how to do just that in this article.
Keywords: SECURITY.

8/12/2005: AVOID COSTLY FINES BY LOCKING UP YOUR CUSTOMER DATA. Business owners are taking a fresh look at an old problem: How do you keep customer credit card data safe? New directives from Visa and MasterCard are arriving with the threat of heavy fines for merchants who fail to institute 12 mandated security steps intended to reduce the incidence of data theft. The changing regulatory climate comes at a time when public alarm about the high profile theft earlier this year of millions of customer accounts from a half dozen businesses threatens the growth of the cashless society-- and of Internet sales in particular. In this article, security experts tell your readers what to do now.

7/25/05: TOUGH TALK: HOW TO HANDLE THE MOST STRESSFUL WORKPLACE PROBLEMS. People skills are critical to success, but even the best managers can be caught off guard by some situations that are especially challenging. In this article psychologists discuss how to handle three commonly encountered scenarios.
Keywords: EMPLOYEE MANAGEMENT

6/21/05: SAME SEX MARRIAGE AND ITS IMPACT ON EMPLOYERS. More states are recognizing same sex marriage or domestic partnerships. . . and more employers are extending health insurance to employees with same gender spouses. What's it all mean for the cost of doing business? Here are your answers.
Keywords: BENEFITS LEGAL

5/20/05: CELL PHONE SAFETY: Avoid Costly Lawsuits when Employees Talk and Drive. Employers face expensive litigation for personal injury or death when employees cause traffic accidents while talking and driving. Top employment lawyers tell how you can stay court of court.
Keywords: LEGAL SECURITY

revised 1/19/2006: ENERGIZE YOUR ADS. A potpourri of capsule sized tips for creating ads that pull more customers and increase store profits.
Keywords: ADVERTISING RETAIL

4/8/05: MAKE YOUR BANK A PARTNER IN PROFITS: Cultivating a Personal Banker Pays Rich Dividends. Smart business owners increase profits and reduce risk by cultivating close relationships with bankers. In this article three prominent financial consultants reveal the secrets of cozying up to your bank, be it of the high profile multinational or the local community variety.
Keywords: FINANCE

2/28/05: LAUGHTER IN THE WORKPLACE: You Want More Profits? What a Joke! Fun and games can actually fatten the bottom line. Four eminent management consultants from around the country tell how to promote an atmosphere of joy that boosts morale and improves productivity.
Keywords: EMPLOYEE MOTIVATION TEAM

1/18/05: GOLDEN OLDIES: Finding New Value in Mature Workers. Suddenly, older workers are hot. An aging population and a lack of sufficient newcomers to replace retiring baby boomers means one thing: Employers need to retain the older workers they have. This article tells how.
Keywords: EMPLOYEE

12/21/04: "POWER UP!" You Can Be an Entrepreneur Too. Even established businesses can benefit from the passion, innovation and fearlessness that characterize the entrepreneur. In this story management experts show how a get-up-and-go style can invigorate any organization.
Keywords: SELLING MANAGEMENT

11/30/04: CHAT ATTACK! Internet Messaging Can be Costly for Employers. More employees than ever before are installing and using their own "Internet Messaging" (IM) programs such as AOL Instant Messenger (“AIM”) on workplace computers. Here's how employers can prevent such activity from damaging productivity and compromising security.
Keywords: INTERNET SECURITY

11/02/04: BUSINESS FORECAST: 2005. While many businesses are coming off a robust 12 month period, they face a softening national economy that will make 2005 more of a challenge. Here economic experts discuss how readers can be affected by the instability of oil prices and tighter purse strings of tapped-out consumers.
Keywords: MANAGEMENT

10/15/04: RETAIL FORECAST: 2005. Will retailers thrive in 2005? Top experts from around the country address that question in this article. Some key issues include the more subdued cash register activity since the summer, a sluggish employment picture, the disappearance of important sales stimuli and high consumer debt levels. A sidebar offers Internet links for staying abreast of this changing economy.
Keywords: RETAIL

10/2/2004: WHEN THE COST TO BUY IS JUST TOO HIGH: Equipment Leasing Can Thaw Frozen Cash Flow. Sometimes a balance sheet isn't strong enough to support an organization's demands for new equipment. Here's how to avoid mistakes in selecting and dealing with lessors.
KEYWORDS: MANAGEMENT

9/29/04: LUCK OF THE DRAW: Contests Make Your Customers Sing and Your Registers Ring. A store contest is a "winning" technique for promoting customer loyalty and increasing sales. But hosting a successful one isn't easy. This article reveals how to design and execute a contest that creates loyal customers.
KEYWORDS: RETAIL ADVERTISING

Revised 1/19/2006: AVOID COSTLY PENALTIES FOR WAGE AND HOUR VIOLATIONS: Understanding the New Overtime Rules. Employers must comply with new regulations from the U.S. Department of Labor. Three of the nation's top employment law attorneys tell how to stay out of court by examining workplace duties and reclassifying personnel.
KEYWORDS: EMPLOYEE LEGAL

7/30/04: SEX DISCRIMINATION: Careless Workplace Procedures Spark Costly Lawsuits. Your readers are at greater risk than ever before of getting hit with crippling lawsuits. Several high profile court cases-- including the huge Wal-Mart class action suit-- have put this topic back into the public eye.
KEYWORDS: EMPLOYEE LEGAL

6/11/04: MODERNIZE YOUR CHECKOUT: How to Boost Profit with a POS Upgrade. Modern point-of-sale terminals offer tremendous advantages in terms of serving customers more efficiently, integrating new revenue streams into sales and accounting programs, and producing more sophisticated margin analyses. Here's how to select the most important new features and decide what vendor to patronize.
KEYWORDS: RETAIL

5/1/04: HEALTH SAVINGS ACCOUNTS: Taming the Health Insurance Monster. Health Savings Accounts (HSAs), introduced this year, promise to play a leading role in reducing health insurance costs for small and medium sized employers. Larger employers, too, are expected to benefit as they include HSA's in their array of insurance plans. How can an employer get started with these new vehicles? Insurance experts weight in with some useful advice.
KEYWORDS: HEALTH INSURANCE

4/13/04: LAPTOP THIEVES. How to Protect Your Computer When You Travel. More of your readers than ever before are carrying their offices with them on the road-- in the form of portable computers. Thieves, though, are on the lookout not only for the costly hardware but also for the sensitive business and personal data it contains. Here's how your readers can protect themselves.
Keywords: COMPUTER SECURITY

3/17/04: CATCH THE GIFT CARD WAVE. Gift cards are the latest, greatest merchandising tool for the up-to-date retailer. These modern day versions of traditional paper gift certificates generate quick cash, reward loyal customers and attract new ones.
Keywords: RETAIL MERCHANDISING

3/3/04: PROBLEM EMPLOYEES: Get Your Poor Performers Back on Track. Firing problem employees is costly. Think of the lost investment in training, to say nothing of the additional expense of hiring someone new. Here's a better way: Turn around a bad employee with counseling and training.
Keywords: EMPLOYEE MANAGEMENT

2/6/04: HOW TO CONDUCT A GREAT PERFORMANCE REVIEW. Profitable business depends on great employee evaluations. No better tool exists for transforming a staff into a powerful team that trounces the competition. And appraisals need not be traumatic if conducted right. How to? See this story.
Keywords: EMPLOYEE MANAGEMENT

Revised 1/16/04: FINDING THE MONEY: How to Finance Growth in a Changing Economy. So business is on the upswing. Should your readers invest now in new equipment, fixtures and construction? And what form of financing should they use: borrowing or leasing?
Keywords: MANAGEMENT FINANCE

1/9/04: ACCENTUATE THE POSITIVE: How to Maintain a Positive Mental Attitude at Work. If we can't stop negative events from happening, we can at least take steps to keep ourselves from becoming disheartened by them. Workplace consultants discuss proven techniques for keeping negative thoughts at bay. The result is a productive workplace and higher profits.

12/6/03: TRAVEL WEB SITES: Save Money by Booking Your Trips on the Internet. Business travel is a necessity for just about anyone in business. Is there any way to save money? The answer lies in the many web sites that have been established to book tickets cheaper and faster.
Keywords: INTERNET WEB MANAGEMENT

11/15/03: SHOULD YOU HIRE A STORE MANAGER? The Risks and Rewards of Handing Over Control. Sooner or later every retail owner asks the question posed in this article's title. Experts from around the nation weigh in on how to determine if the answer is "yes". . . then how to hire smart.
Keywords: RETAIL EMPLOYEE MANAGEMENT

10/31/03: E-NEWSLETTERS: Harness the Power of the Internet for Greater Profits. Electronic newsletters-- when properly done-- really work. They are critical tools for increasing sales to any business's current customer pool. In this article, Internet marketing experts reveal the secrets of creating e-newsletters that get the job done.
Keywords: INTERNET WEB PROMOTION ADVERTISING RETAIL

9/5/03: ID THEFT: Don’t Get Sued for the Loss of Business Data. The recent Internet attack by the infamous "Blaster" worm-- and the herd of viruses that followed-- were damaging and costly to businesses around the world. They were also a "wake up" call to all employers: Financial data must be protected from intruders. So must the personal information of employees and customers, warn attorneys, who are sharpening their knives for identity theft lawsuits against negligent businesses.
Keywords: SECURITY COMPUTER INTERNET LEGAL

7/28/03: WORKERS COMP: Putting a Lid on Costs. Workers comp insurance rates are skyrocketing. Nationwide, premium increases have topped 50 percent over the past three years. In this article, experts discuss the effective measures your readers can take to respond to the crisis.
Keywords: EMPLOYEE BENEFITS FINANCE

7/1/03: SUCCESSION PLANNING: Smart Ways to Handle Management Change. Designing a succession program demands not only time and effort, but also sensitivity: Understanding the psychology of the people affected by a transition seems as important as knowing the intricacies of accounting rules and tax laws.
Keywords: MANAGEMENT EMPLOYEE PROMOTION

5/17/03: WHEN YOUR CUSTOMER GOES BANKRUPT. The bankruptcy of a major customer can be a terrible financial blow. Your readers must protect themselves with a prudent game plan if a customer files for Chapter 11 protection. How to? The answers are in this article.
Keywords: MANAGEMENT FINANCE

Revised 4/14/03: HOW TO CREATE DISPLAY ADS THAT SELL. Advertising consultants tell how to create effective newspaper display ads that draw customers, boost sales, and fatten the bottom line.
Keywords: ADVERTISING RETAIL

3/24/03: NOTE THIS! Memory Joggers for a Profitable Trade Show Visit. How to beat trade show "information overload" by taking notes that lend themselves to profitable follow-through. Experts from around the nation weigh in with their secrets of success.
Keywords: TRADE SHOW

3/12/03: POSTCARD POWER! Boost Your Sales with Targeted Mailings. While the humble postcard is often overlooked in an advertising program, it's actually a great way to boost customer counts and spark more sales. A direct mailing of promotional postcards can spice up the usual beef-and-potatoes recipe of display ads, newsletters and brochures.
Keywords: ADVERTISING RETAIL

2/1/03: NEW WAYS TO CHECK OUT YOUR INSURANCE COMPANY. If fire, flood or other disaster strikes, will the insurance company pay off without a hassle? That's a timely question, given the financial pressure many carriers are feeling in the current tight economy. In this story, insurance experts tell how to check out a carrier for financial stability and claims paying attitude.
Keywords: INSURANCE FINANCE

12/11/02: AVOID COSTLY AGE BIAS LAWSUITS. Any employer looking to lay off workers over 40 is risking litigation for age discrimination. The problem has become acute because of a number of converging forces: a softening economy, an aging workforce and a social climate where litigation is the preferred response to workplace wrongs.
Keywords: EMPLOYEE LEGAL

11/12/02: 10 TIPS FOR TAMING TIME. "Plan your time-- don't let your time plan you." That old bromide is taking on new resonance in this uncertain economic environment. Productivity experts from around the country offer nuts-and-bolts advice on just how to take control of the business day.
Keywords: MANAGEMENT

10/12/02: THE HOST WITH THE MOST: Picking the Right Web Hosting Service. Every business wants a web site. But who's going to do the dirty work of maintaining the computer equipment, grappling with the necessary software, and updating the site regularly? The answer: A "web hosting service" firm. In this story, experts tell how to pick a host that does the job right.
Keywords: COMPUTER WEB

9/29/02: PARTY TIME: Special Events Draw Shoppers. When in-store promotions appeal to the heart, a happy bottom line can't be far behind.
Keywords: RETAIL PROMOTION SELLING

8/30/02: HIGH-TECH HIRED HELP: How to Get the Right Guru. Hiring the wrong computer expert can cause a business disaster. In this story, experts offer advice on selecting the right candidate.
Keywords: COMPUTER MANAGEMENT

7/2/02: SMART TRAVEL TIPS: How to Make Your Business Trip Go Smoother. Your readers can reduce the irritations of business travel by following the advice from top experts in this story. Sources tell how to deal better with hotels, car rental agencies, airlines, and so on. You may wish to include this article in your trade show issue.
Keywords: TRADE SHOW

6/1/02: POWER PLAYS: How to Reduce Costly 'Office Politics' at Your Business. Every business manager wants a staff that's motivated to serve the customer and meet the organization's goals. Too often, though, employees pursue their own agendas, play up to their supervisors, and form powerful "cliques" to assure job security. It's all part of the "office politics" game. Here's how to turn things around, from the nation's top management consultants.
Keywords: MANAGEMENT EMPLOYEE MOTIVATION

4/25/02: BEWARE COSTLY TAX PENALTIES WHEN USING INDEPENDENT CONTRACTORS. More employers are cutting payroll costs by hiring self-employed individuals as independent contractors. But there's a downside in the greater risk of audits and costly reclassifications. In this story, lawyers and consultants tell how employers can protect themselves.
Keywords: MANAGEMENT EMPLOYEE

4/8/02: STEER CLEAR OF ANTITRUST. If the attractions of group action are irresistible, business owners need to be careful of crossing the line into illegal activities. Antitrust attorneys discuss how to avoid violating state and federal laws.
Keywords: MANAGEMENT

3/12/02: FEAR OF FLYING: Don't Let it Rule Your Life. Maybe fear of flying is normal, but it's also costing big money as people opt out of travel to trade shows and business meetings that are beyond driving distance. Psychologists from around the country offer guidance on how to overcome fear of flying in yourself and your staff.
Keywords: EMPLOYEE MOTIVATION TRADE SHOW HEALTH

2/19/02: BOOST YOUR SALES IN TOUGH TIMES. Every business needs a new game plan for navigating the rugged economic terrain. Seven top sales consultants from around the nation tell what to do now.
Keywords: SELLING

1/25/02: AVOID COSTLY LAWSUITS FOR WRONGFUL DISCHARGE. When terminating employees, it's tough to navigate the rocky terrain of federal, state and local laws without hitting dangerous land mines. Here, attorneys from around the country share ideas on how to stay out of court.
Keywords: EMPLOYEE LEGAL

1/14/02: RX for HEALTH INSURANCE COSTS. Health insurance has become the number one concern for employers in the United States. And no wonder: Premiums are going through the roof. Price hikes are commonly 20 percent for large organizations, 35 percent for mid-sized ones and often as high as 50 to 100 percent for businesses with fewer than 50 employees. What can employers do to cushion the blow from these expenses on the bottom line? Consultants from around the country tell what steps to take now.
Keywords: HEALTH INSURANCE BENEFITS

12/19/01: HOW TO SELECT A SECURITY SYSTEM. A softening economy and the September 11 terrorist attacks have caused retailers to take a new look at workplace security. In this article, experts tell how to choose an alarm system and installer, and how to avoid costly false alarms. (Request information on version for non-retailers.)
RETAIL SECURITY

11/27/01: BUDDY TO BOSS: 12 Steps to Successful Staff Promotions. For most employers, promoting from within is a great way to motivate the staff and foster long term loyalty. Too often, though, a dream assignment turns sour when new supervisors lack the critical communications skills for motivating their staffs. Here's help from leading consultants on how to prepare a new supervisor for the road ahead.
Keywords: EMPLOYEE MANAGEMENT MOTIVATION

10/31/01: AFTER THE TRADE SHOW -- THEN WHAT? Smart Follow Through Ideas for Attendees. Trade shows offer limitless opportunities to gain product knowledge and make profitable contacts. Once the show is over, though, attendees often fail to follow up properly with vendors, staff personnel and customers. In this article, consultants from around the country offer guidance on follow-through techniques that can make attending a trade show more profitable than ever.
Keywords: TRADE SHOW

10/15/01: BENEFITS AND THE BOTTOM LINE. Employers need to offer a robust package of benefits to attract and keep top quality workers. For most business owners that means combing the market for the best providers of retirement plans, life insurance, and disability income programs. In this story, nationwide consultants offer guidance on purchasing such benefits in a cost-effective way. (You may run the accompanying sidebar on health insurance buying advice, or publish the separate story on health insurance, listed below.)
Keywords: INSURANCE BENEFITS

9/21/01: HOW TO DEAL WITH A GRIEVING EMPLOYEE. The recent tragedies in New York City, Washington and Pennsylvania have reminded each of us of the tenuous web of life connecting us all. When dealing with a staff member who has lost a relative, employers face the personal challenge of reaching out to the grieving person without causing unintended offense. In this story, grief counselors from around the country discuss how to interact with an employee who has suffered a tragic loss.
Keywords: EMPLOYEE

12 STEPS TO A BETTER PROPERTY LEASE. Come lease renewal time, how can business owners protect their vital interests while preventing rental costs from eroding profits? The question is particularly timely in a softening economy, when everyone is getting a rude reminder that profitability requires the trimming of unneeded expenses as well as the boosting of revenues. Furthermore, with some businesses closing their doors and others cutting back on expansion plans, more commercial space is coming to market. As a result, tenants are enjoying their best bargaining position in a decade. In this story, consultants reveal the best tactics for negotiating a better property lease in this changing market.
Keywords: MANAGEMENT

LISTEN. . . TALK. . . AND PLAN: Three Steps to a Great Family Business. While over 90 percent of North American businesses are family-owned, just over 30 percent survive into the second generation, some 12 percent make it to the third, and only three percent continue on to the fourth generation and beyond. Family businesses can take steps to stay in the survivor category by opening lines of communication that air and dissipate damaging emotional stress before it affects the ability of the group to function. Consultants from around the country tell how.
Keywords: EMPLOYEE MANAGEMENT

HIRING FOR THE SALES FLOOR. What could be more critical to a retailer's success than hiring sales people who are dedicated to putting customers first? Everyone agrees that stores need to do a better job recruiting star performers who can boost sales and keep customers coming back for more. But hiring the right people is devilishly difficult. Particularly challenging is the job interview: Just how do you conduct one that helps select the best candidate for a job opening? In this article, four leading consultants offer advice for creating a great store staff.
Keywords: RETAIL

SMART MOVES FOR TOUGH TIMES. The collapse of the stock market. . . dot-com nightmares. . . cascading reports of lower profits from large companies. . . work force layoffs around the country. It's all bad news. Will consumers react by shopping less? No one knows, but in this story five retail consultants from around the nation tell what to do now to protect profits if things go south.
Keywords: RETAIL

GET HAPPY! How to Find Joy at Work. Is it possible to be happy at work? The philosophers say yes, but for a different opinion look around a typical workplace, where customers are often mistreated by dispirited personnel. In this article, workplace psychologists from around the country offer advice on how to transform a morose staff into a cheerful team.
Keywords: EMPLOYEE MOTIVATION

REDUCE YOUR RISK OF ROBBERY. It's the most frightening and dangerous crime that can occur at a retail store. Robbery, though, can be an avoidable risk if readers follow the advice of security experts. Here's what they say.
Keywords: RETAIL SECURITY

DISASTER RECOVERY. Fire. . . flood. . . hurricane. . . tornado. . . we all know of businesses that have closed after being hit by these and other natural disasters. Business owners can improve their odds of survival in such emergencies if they have created contingency plans. Four experts tell just how to do so in this article.
Keywords: SECURITY.

SERVICE WITH A SALE. How can managers get their staffs enthused about going the extra mile for shoppers? That's the question addressed by the attached article, "Service with a Sale." Answers are offered by four renowned consultants, including Ron Zemke, coauthor of the best-selling Delivering Knock Your Socks Off Service.
Keywords: RETAIL; SELLING.

"ENGAGE THE RAGE: Coping with Anger Toward Your Employees." Anger's not bad. But how it's handled can be. Supervisors can channel their feelings into productive interactions with their staffs to encourage greater teamwork.
Keywords: EMPLOYEE; MOTIVATION; TEAM.

TAKE THE "BOUNCE" OUT OF BAD CHECKS. Business owners face financial loss when checks bounce, either because of insufficient funds or outright fraud. Five security experts offer advice on how to tell good checks from bad.
Keywords: RETAIL; SECURITY

KEEP 'EM IF YOU GOT 'EM: How to Retain Top Quality Employees in a Tight Labor Market. How can employers avoid losing their best workers? Seven of the nation's top workplace consultants answer that question in this article.
Keywords: EMPLOYEE; MOTIVATION; TEAM

"STOP, THIEF!" SIMPLE STEPS KEEP SHOPLIFTERS AT BAY. Retailers can reduce shrinkage by redesigning displays and training the store staff to approach suspected shoplifters. Security consultants show how.
Keywords: RETAIL; SECURITY.

CREDIT SLIPS AND FALLS: Beware Costly Perils of Internet Charge Card Sales. Businesses need to accept credit cards to make sales on the World Wide Web. Picking the wrong merchant account provider, though, is a perilous enterprise that can lead to steep losses when things go wrong. Internet experts tell how to avoid costly mistakes.
Keywords: COMPUTER FINANCE SELLING WEB INTERNET

SECRETS OF GREAT STORE NEWSLETTERS. While retailers can sell more merchandise and services with the right customer newsletters, too often these sales vehicles are tossed unread. Here, five well-known experts from around the country tell how to put together a newsletter that makes cash registers sing a merry song of increased sales.
Keywords: RETAIL; MERCHANDISING

SHORT UPDATES ON COSTLY DISCRIMINATION LAWSUITS. "Sex Harassment." Employers now found liable even when unaware of supervisors' illegal activity. Women supervisors are sparking growing litigation. "Age Bias." Group terminations skewed by age lead courtroom charge. Hiring young for longevity often backfires. "Disability Discrimination." Computers cause more repetitive stress injury. 'Hidden disabilities' take a higher profile. [ Each story is about 1,100 words with a sidebar. Longer versions can be provided. ]
Keywords: EMPLOYEE; LEGAL

COMMUNICATE THIS! Bridging the Workplace Gender Gap. Misunderstandings between men and women hurt productivity and profits.Top experts discuss the reasons for the critical mismatch in gender communications styles, describe how women's styles differ from men's, and advise both sides on steps they can take to bridge the troubled waters.
Keywords: EMPLOYEE; MOTIVATION; TEAM

YOU GOTTA HAVE HEART: How to Sell More Merchandise by "Humanizing" Your Ads. Three renowned advertising experts reveal a secret vital to advertising success: The shortest route to the customer's wallet is through the heart. Successful ads play to the customer's emotions with strong "human interest" angles. [ A non-retail version is available on request.]
Keywords: ADVERTISING; RETAIL.

COACH FOR SUCCESS. Six workplace psychologists show how to super-charge a staff. This nine-step procedure stimulates employees to solve their own performance problems by identifying hidden causes and developing creative solutions.
Keywords: EMPLOYEE; MOTIVATION; TEAM.

DON'T GET SUED FOR WORKPLACE VIOLENCE. When employees assault or kill fellow workers, the human tragedy is enormous. Employers must live with the agony of the loss of life in their companies, and defend themselves against the inevitable lawsuits filed by survivors of the victims. Five attorneys tell how to reduce the risk of assault and what to do when violence occurs.
Keywords: EMPLOYEE; LEGAL; SECURITY

HIRING THE "I'VE NEVER HELD A JOB BEFORE" WORKER. How do you evaluate that young wet-behind-the-ears job candidate who has no previous work experience? Top consultants reveal the most effective questions for the job interview.
Keywords: EMPLOYEE

HOW TO TALK TO A TOUGH CUSTOMER, by Leil Lowndes. Secrets of dealing with morale-munching, bottom-line busting difficult customers, from the best selling author of How to Talk to Anybody About Anything and many other books.
Keywords: SELLING

WORKPLACE WARS: "How to Take the Bite out of the Fight." Workplace conflicts cost big money. But managers can keep the wild dogs of dissension from biting the bottom line. Here, psychologists explain how to manage some of the most common conflicts.
Keywords: EMPLOYEE; MOTIVATION; TEAM

SHORT STORY POTPOURRI. "Smart Business Travel Tips." How do seasoned sojourners keep their sanity? Top tips for tackling airlines, hotels and taxi drivers. "Diversity for Dollars." More employers are taking a profit-approach to workplace diversity. Here's how to deal with the resulting problems. "Relocation Woes." Moving a business can be a hassle. Follow these tips to make life easier. [ Each story is about 1,000 words with a sidebar. Longer versions can be provided. ]
Keywords: EMPLOYEE; MOTIVATION; TRADE SHOW

SHORT ARTICLES ON RETAIL PROMOTIONS. "Coupons: Foot Soldiers in Your Sales Campaign." "Seminars: Set the Stage for Profits." "Word-of-mouth Advertising: the Power of Positive Gossip." [ Each story is about 1,000 words with a sidebar. Longer versions can be prepared. ]
Keywords: ADVERTISING; PROMOTION; RETAIL; SELLING

WHEN BAD WORKERS HAPPEN TO GOOD EMPLOYERS. When an employee gets arrested, an inappropriate response on your part can lead to a costly lawsuit. Five attorneys, including a former prosecutor, tell how to protect your bottom line.
Keywords: EMPLOYEE LEGAL SECURITY

7 WAYS TO RECRUIT GREAT EMPLOYEES IN A TIGHT LABOR MARKET. With unemployment running at a 25-year low, it's tough to find the right individuals for the positions you have open. Here, five workplace consultants share their recruitment secrets.
Keywords: EMPLOYEE

HOW TO GET THE MOST OUT OF YOUR CHAMBER OF COMMERCE. Smart tactics for increasing business revenues by using all of the resources available at chambers of commerce.
Keywords: PROMOTION SELLING

STRESS BUSTERS: HOW TO REDUCE COSTLY WORKPLACE BURNOUT. Seven renowned workplace psychologists give solid, nuts and bolts techniques for reducing the effects of work overload.
Keywords: EMPLOYEE MOTIVATION

USE THE WEB TO CHECK OUT THOSE JOB APPLICANTS. New web-based pre-employment background checking services can save your business from the costly error of hiring a bad apple. But watch out: use such services improperly and you can get sued for violating federal and state laws.
Keywords: EMPLOYEE LEGAL WEB INTERNET

KEEP THE FAMILY BUSINESS ON TRACK. Advice from top family business consultants on how to solve the most common-- and costly-- family business problems.
Keywords: EMPLOYEE

BEWARE COSTLY MISTAKES IN DISABILITY DISCRIMINATION. Seven attorneys who specialize in disability law offer advice on how to handle the most common workplace situations.
Keywords: EMPLOYEE LEGAL

MANAGE YOUR PROBLEM EMPLOYEES WITH EMOTIONAL INTELLIGENCE. Top business psychologists show how the knowledge of emotions can increase your effectiveness with employees.
Keywords: EMPLOYEE MOTIVATION

SHORT ARTICLES ON INTERNET COMMERCE: Don't Get Burned when Taking Credit Card Orders on Your Web Site; Let Your Customers Design Your Web Site; Email Hell: Avoid Lawsuits for Employee Abuse of the Internet. Each story runs about 900 words, with an additional 200 words in a sidebar or two. Request information on longer versions.
Keywords: COMPUTER WEB INTERNET

HIDDEN PERSUADERS THAT MAKE THE SALE: How your subliminal gestures can turn a hard customer into a soft sell. Author and trainer Leil Lowndes shows how you can use subliminal communications to control a customer's "buy" or "no-buy" decision.
Keywords: SELLING

THE TOP 7 MISTAKES OF TRADE SHOW GOERS -- AND HOW TO AVOID MAKING THEM. Trade show experts tell how to avoid the most common mistakes made by trade show attendees. How to turn a trip to a show into a business bonanza.
Keywords: TRADE SHOW

"HOW TO SOLVE THE 7 MOST DANGEROUS WORKPLACE PROBLEMS THAT SPARK SEXUAL HARASSMENT LAWSUITS." Seven attorneys who defend businesses against sex harassment lawsuits tell how to stay out of court.
Keywords: EMPLOYEE LEGAL

BATTLE THE BIG BOX STORES -- AND WIN! Can traditional retailers thrive in an era of these deep-pocket discounters? "Yes," say people in the know. Advice from top consultants.
Keywords: RETAIL MERCHANDISING ADVERTISING RETAIL

MAKE YOUR EMPLOYEES "PARTNERS IN PROFIT". How to turn a listless staff into a team of super-charged go-getters, using new techniques of "open book management."
Keywords: EMPLOYEE MOTIVATION TEAM

7 SECRETS OF PROFITABLE WEB SITES. Launching a home page is one thing. But making money at it? That's another. Marketing experts offer useful tips for very effective Web sites.
Keywords: WEB COMPUTER MERCHANDISING INTERNET

RING IN THE HOLIDAY WITH THESE MERRY IDEAS. Christmas is around the corner. These stress-busters and sales boosters will help you greet the season with a "Hip! Hip! Hooray!"
Keywords: MERCHANDISING PROMOTION

SHORTS ON OUTSOURCING. Gain productivity by outsourcing your payroll; Save money with arbitration; Boost performance with shopping services. Short stories with sidebars. "Good things come in small packages!"
Keywords: LEGAL MYSTERY SHOPPING

AVOID THESE 9 COSTLY ERRORS WHEN TERMINATING EMPLOYEES. Fire at will. But aim well. Seven employment law attorneys tell how to stay out of trouble when discharging employees.
Keywords: LEGAL EMPLOYEE

YOUR TRADE SHOW TREASURE MAP. Consultants tell trade show attendees how to navigate the aisles to discover hidden gold: products, networking and market insights. Valuable nuggets of advice.
Keywords: TRADE SHOW MERCHANDISING

HOW TO TURN A NEGATIVE EMPLOYEE INTO A POSITIVE PERFORMER. Seven workplace consultants tell how to mute the sour notes of destructive employees, and turn them into positive team members.
Keywords: EMPLOYEE MOTIVATION TEAM

TAKING CHARGE: HOW TO GET THE BEST DEAL FROM CREDIT CARD COMPANIES. Customers want to pay with credit cards. Here's how businesses can arrange to honor cards while avoiding costly overcharges. Available in retail, general business and professional versions.
Keywords: RETAIL MANAGEMENT FINANCE

HIRE RIGHT! 3 STEPS TO A GREAT JOB INTERVIEW. Seven human resource specialists tell how to conduct job interviews that ferret out the information you need about that job applicant.
Keywords: EMPLOYEE LEGAL

HOW TO WRITE A PRESS RELEASE THAT GETS THE PUBLICITY YOU NEED. Six public relations experts from around the country tell how to get editors excited about your business.

POWER TO THE PEOPLE: BUSINESS FLAVOR OF THE MONTH OR BOTTOM LINE BOOSTER? by Leil Lowndes. "How can I build a team when I'm stuck with the players I've got?" Award-winning journalist and eight experts give the answer.
Keywords: EMPLOYEE MOTIVATION TEAM

AVOID THESE SEVEN COSTLY MISTAKES IN DIRECT MAIL. If designed correctly, flyers, postcards, and newsletters can cement relationships with existing customers. Beware common errors.
Keywords: ADVERTISING MERCHANDISING ADVERTISING

DON'T BAD-MOUTH YOUR COMPETITION. Comparing products and services of one business with another can spark costly lawsuits. Here's how to promote a business while staying out of trouble.
Keywords: LEGAL MANAGEMENT

COUNSELING TROUBLED EMPLOYEES: WHERE DO YOU DRAW THE LINE? Well intentioned supervisors can land your business on a court docket.
Keywords: EMPLOYEE LEGAL MOTIVATION

STOP BURGLARS WITH THE RIGHT ELECTRONIC SECURITY SYSTEM. How to get the right technology from the right vendor to stop crime.
Keywords: MANAGEMENT SECURITY

ASSAULT IN THE WORKPLACE: REDUCE YOUR RISK. Techniques to deal with the increase in violent crimes against employees and customers.
Keywords: EMPLOYEE LEGAL SECURITY

SMART WAYS TO SELECT A CHECK GUARANTEE FIRM. On-line check guarantee firms can reduce your risk of taking bad checks. But pick one carefully.
Keywords: MANAGEMENT SECURITY

HOW TO GET A BETTER ATTORNEY. Don't put up with less than the best legal representation. Here's how to find and use the right lawyer.
Keywords: LEGAL

ELIMINATE PREGNANCY DISCRIMINATION IN YOUR WORKPLACE. Here are tactics for eliminating maternity prejudice in the light of recent legislation.
Keywords: LEGAL EMPLOYEE

AVOID COSTLY MISTAKES IN YOUR COMMERCIAL PROPERTY INSURANCE POLICY. Here are the often-overlooked errors that lead to claim denials.
Keywords: MANAGEMENT

BEWARE DANGEROUS CLAUSES WHEN RENEWING YOUR PROPERTY LEASE. How to avoid the most common pitfalls of current commercial leases. How to avoid the most common pitfalls of current commercial leases.
Keywords: MANAGEMENT

DON'T GET SUED FOR RACIAL DISCRIMINATION. Racial problems come in surprising forms. Here's how to promote a tolerant workplace. How to avoid the most common pitfalls of current commercial leases.
Keywords: LEGAL EMPLOYEE

ELIMINATE DRUG ABUSE IN YOUR WORKPLACE. Psychologists and consultants tell how to spot and discourage employee drug and alcohol problems.
Keywords: EMPLOYEE LEGAL

AVOID COSTLY LAWSUITS FOR SEXUAL HARASSMENT. How to establish the right internal policies and avoid the most common errors.
Keywords: EMPLOYEE LEGAL

AVOID THESE COMMON MISTAKES WHEN LAUNCHING AN ESOP. Twice as many employees belong to ESOPs than a decade ago. Avoid these errors.
Keywords: EMPLOYEE MOTIVATION MANAGEMENT

AVOID THESE COMMON MISTAKES WHEN MANAGING PART TIME WORKERS. How to motivate part time and temporary employees for top performance.
Keywords: EMPLOYEE MOTIVATION MANAGEMENT

DON'T GET STUCK WITH A BAD HMO. Businesses that pick the wrong HMO pay dearly. Here's how to assess a managed care plan.
Keywords: HEALTH EMPLOYEE MOTIVATION

HOW TO DEAL WITH A GRIEVING EMPLOYEE. When tragedy strikes an employee, the right response can keep morale from falling. When tragedy strikes an employee, the right response can keep morale from falling.
Keywords: EMPLOYEE MOTIVATION

AVOID THESE 9 COSTLY MISTAKES WHEN CREATING YOUR HOME PAGE. The real scoop on profitable use of the world wide web.
Keywords: COMPUTER PROMOTION INTERNET

7 SECRETS OF SMART DISPLAY ADS. Six experts from around the country tell how to design display ads that really pull customers.
Keywords: ADVERTISING

TEN WAYS TO REDUCE WORKERS' COMPENSATION COSTS. Experts reveal the best techniques to cure the business person's biggest headache.
Keywords: MANAGEMENT EMPLOYEE

BEWARE THESE MISTAKES WHEN GIVING EMPLOYEES MORE AUTHORITY. Employee empowerment may be trendy, but watch these hazards.
Keywords: EMPLOYEE MOTIVATION

TACKLING THE NO-SHOW PROBLEM. Attorneys tell how to avoid poor absenteeism policies that can spark costly lawsuits.
Keywords: EMPLOYEE MOTIVATION LEGAL

HOW TO DEAL WITH DIFFICULT EMPLOYEES. By E. Leil Lowndes. Top experts offer smart tactics to turn a workplace's bad apples into sweet cider.
Keywords: EMPLOYEE MOTIVATION

SECRETS OF SMART HELP WANTED ADS. Poorly worded ads can provide evidence of discrimination or create binding contracts with employees.
Keywords: EMPLOYEE LEGAL

GET MORE FROM YOUR TRADE SHOW WITH THE RIGHT PEOPLE SKILLS. People skills are the #1 tool for turning show hours into gold.
Keywords: TEAM TRADE SHOW

CUT YOUR LEGAL RISKS WHEN GIVING REFERENCES. Say too much-- or not enough-- and you can end up in court. Attorneys tell what to do.
Keywords: EMPLOYEE LEGAL

AVOID THESE 12 ERRORS WHEN TRANSFERRING YOUR FAMILY BUSINESS. Here's how to help your business survive the second generation of leaders.
Keywords: MANAGEMENT

WATCH OUT FOR THESE COSTLY MISTAKES WHEN TERMINATING EMPLOYEES. Violating new federal and state laws can cost you big money. Violating new federal and state laws can cost you big money.
Keywords: EMPLOYEE LEGAL

9 SECRETS OF A GREAT YELLOW PAGES AD. Successful yellow pages ads differ from their display counterparts. Follow these expert tips.
Keywords: ADVERTISING

UP YOUR PROFITS WITH UPSELLING. It's the management battle cry of the 90's. But how many retailers really know how to "upsell?" Here's how.
Keywords: PROMOTION EMPLOYEE MOTIVATION RETAIL

BOOST YOUR PROFITS WITH TELEVISION ADVERTISING. The right TV ads can position a business as #1 in its market. Here's how it works.
Keywords: ADVERTISING RETAIL

STEALING YOUR COMPETITOR'S EMPLOYEES? DON'T END UP IN COURT. Avoid injunctions and fines when recruiting personnel from other businesses.
Keywords: EMPLOYEE LEGAL

AVOID THE 7 MOST COSTLY ERRORS WHEN EVALUATING EMPLOYEES. The law is changing: managers need to document evaluations more carefully.
Keywords: LEGAL EMPLOYEE

PUBLICITY SECRETS THAT SPARK SALES. Retailers can bolster their bottom lines with this mix of smart promotional techniques.
Keywords: PROMOTION RETAIL

HEART-TO-HEART SELLING. Here are new techniques to relate to the customer-- and increase your profits. Written by E. Leil Lowndes.
Keywords: MANAGEMENT

GRANTING FAMILY LEAVE TO EMPLOYEES? AVOID THESE COSTLY TRAPS. Smart ways to deal with the Family & Medical Leave Act.
Keywords: LEGAL EMPLOYEE MOTIVATION

SEVEN WAYS TO MOTIVATE YOUR EMPLOYEES. Better employee attitudes lead to better work habits. Here are some smart ways to cultivate them.
Keywords: EMPLOYEE MOTIVATION

Security

PREVENT CUSTOMER FALLS AND INJURIES. Tips to reduce the risk of getting hit with the leading liability claim in public areas.
Keywords: SECURITY RETAIL

10 WAYS TO MAKE YOUR STORE MORE SECURE. Ready reference of easy steps to reduce shrinkage and other security losses at retail outlets.
Keywords: SECURITY RETAIL

NEW WAYS TO CHECK OUT YOUR INSURANCE COMPANY. When disaster strikes, will your insurance company be around to pay off the bills?
Keywords: INSURANCE MANAGEMENT